Roof · End of the line
That is the problem every one of our games is about. Someone at the top makes a decision that is perfectly reasonable from where they sit. Someone at the bottom lives with it. We put you on both floors and let you do the arithmetic.
My Insights Games is the game label of My Insights GmbH, an independent company in the canton of Zug, Switzerland. We write in English first, research every number we put in front of you, and draw almost everything in pixels.

Genesis Probe · Kepler-442b
47 million probes launched.
One still transmits.
You operate probe 4,847,291, the last one still sending a signal, from a living world you will never visit. Species evolve and go extinct in real time while you read biodiversity, mutation rate, stability and anomaly fields from light-years away.
The simulation keeps running when you close the game. When you submit your assessment, a ship carrying 200,000 people leaves for this planet. There is no recall signal.
A health insurance game · 140 m
“Every claim you pay is a loss. It says so in the accounting.”
You are the new CEO of Benefica Health: 31 million covered lives, eight quarters, and one number Wall Street watches, the medical cost ratio. On your desk sits a dial that decides how often the answer is no.
Pharma rebates, a children's hospital that wants 11%, Washington, lawsuits, a congressional hearing, and newspapers that carry the city's stories up to the 40th floor. A patient called Rosa. A medical director who would like fifteen minutes.
Some of what you read in the game is true. It is stamped like this:

A private equity game · 105 m
“Buy a company with its own debt. Run it. Then be one row of the spreadsheet.”
One company, three acts and an epilogue. Up here you are the fund: you buy Halden with money Halden will have to pay back. On floor 4 you are the CEO who has to close the gap. On the ground floor you work there while the plan happens to you. Then you ride back up and count the money.
On a hypothetical $2 billion fund. The fee is charged whether or not anything works.

No stop on these floors
Analysts, lawyers, consultants, compliance. Nobody here decides anything, and every decision passes through here. Click a lit window if you're in a cost-cutting mood.
Thirty Floors · Act 2 · The Plan
A free money game · 0 m
“Stop working for money. Make it work for you.”
Pick a job, from janitor to surgeon. Pay the bills. Swipe through deals, temptations and bad advice, buy things that pay you every month, and find out how many years stand between you and your last paycheck. Bigger salaries come with bigger bills.
Rivals live their own lives on the same street. My Real Life mode runs the numbers on yours, and nothing leaves your device.


We make games about money, power and who pays for it. In each one you live on a different floor. You start down here, with everyone else.
▲Scroll up. It's the direction the money goes.
Capacity 1,000 kg, or 13 people, or one CEO with entourage. Last inspected 31.10.2026. Inspector: illegible.
Posted by management
You found it
This building has no floor 13. Most buildings don't. Someone decided it once, a long time ago, and everyone after went along with it without asking why.
That is more or less what all our games are about.